How to Elevate your digital presence to retain customers
By Ajala Samuel Akindele Having a key and stable digital presence is one of the best strategies to get customers and retain…
7 must-listen podcasts for small business owners in Nigeria
By Ajala Samuel Akindele There is a saying that in business time is everything, you can listen to podcasts anytime and anywhere.…
Digital Marketing Metrics Nigerian business need for Measuring Success
By Ajala Samuel Akindele Digital metrics, often referred to as key performance indicators (KPIs), are values commonly used by marketers and business…
Making your brand meaningful to customers
As a business owner, creating a distinct brand identity that stimulates seamless recognition is essential for success. Brand identity projects the image…
5 Things to do before you launch your Brand
By Ajala Samuel Akindele Given, your core aim at the blueprint stage of launching any business should be creating a strong brand…